From beside the Thames, it's Fuller's!
When it says on the side of a bottle that you are about to drink a beer that has been "brewed beside the Thames", it creates a sense of culture and can even makes a brew taste better... psychologically, of course! But this combined with the epic artwork and clear sense of pride that the brewery has about what they brew, creates an aura that you are about to drink something special. Also being a London lad originally, these brews created a bit of a nostalgic presence in my living room too!